When you advertise online especially on Google Adwords, your ads will only be seen by people searching for an acupuncturist in your local area. Your ads will not be seen by people searching for a plumber, a dog groomer or a pizza joint. Not only that, but you don’t pay for impressions (how many times […]
Lead Generation – What They Didn’t Teach You In Acupuncture School.
The purpose of this article is to explain to acupuncturist in plain English what a lead generation system is. So I think the best way to start off the explanation is by defining what a lead is in sales and marketing terms. When you place an ad in your local newspaper, put up fliers at […]
Marketing Acupuncture – The Power of Testimonials
Did you know that what people say about you is 10 times more believable than anything you can say about yourself? It’s true… That’s the power of TESTIMONIALS. Testimonials carry a lot of weight because you’re not the one tooting your own horn. Instead you have a third party telling the world how great an […]
